Marketing Specialist - Digital Banking, Fintech

EVO Credit Card is a co-branded credit card that leverages TPBank's expertise in banking services and Trusting Social's advanced AI-powered credit scoring technology to provide a range of benefits and features to cardholders. These include worldwide acceptance, enhanced security, flexible payment options, cashback rewards, and EVO Points that can be redeemed for a variety of rewards, including travel vouchers, hotel stays, and flight tickets. The card is designed to offer convenience, flexibility, and value to users, while also leveraging advanced technology to streamline the application and approval process.

As a marketing specialist for EVO Team, you will possess expertise in marketing strategies, campaigns, and tactics, with strong communication skills and a results-driven mindset. Your creativity, innovation, and ability to analyze data make you a valuable asset to any marketing team, capable of driving brand awareness, generating leads, and optimizing marketing efforts for maximum impact.

Imagine, how would you drive the marketing and communications efforts at one of Asia's fastest-growing fin-tech companies?

What you will lead, own, and create growth

• Conduct market research to find answers about consumer requirements, habits and trends
• Brainstorm and develop ideas for creative marketing campaigns
• Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
• Liaise with external vendors to execute promotional events and campaigns
• Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
• Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
• Assist in collecting marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
• Undertake individual tasks of a marketing plan as assigned

What you need to have

• 2 years experiences in B2B/B2C marketing field
• Understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
• Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
• Basic knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
• Well-organized and detail oriented
• Exceptional communication and writing skills
• Commercial awareness partnered with a creative mind
• BSc/BA in marketing, communications or equivalent

What you will get

• Opportunity to work and learn from one of the best and brightest technology teams in Vietnam
• Be part of a winning team with exponential growth regionally
• Top market rate pay
• Generous benefits: health insurance package for family, free food at the office - all day, Grab for work allowance

About us

Trusting Social is an AI Fintech company specialized in assessing credit profiles of consumers in emerging markets combining pioneering AI with large alternative data sources. In 2020 we reached our ambitious milestone of credit profiling 1bn consumers spanning 4 countries - Vietnam, Indonesia, India & the Philippines - and building a platform for the wider industry and the financial services industry in particular to provide the 'un & under' served access to credit. At the core of this initiative has been our strict and unwavering adherence to the norms of consumer data privacy and consumer data rights.

But we're not satisfied as we embark on the next leg of our journey to deliver 100 million credit lines to consumers in the markets where we operate. Although this goal is ambitious, we truly believe that by harnessing the power of AI & Big Data we can deliver financial access at unprecedented scale.

As a firm, we're audacious problem solvers motivated by our impact on society. We deeply espouse the values of ownership - of our actions and initiatives, integrity in all we do and agility in execution.

We place great importance on doing what is right, what is best and what is innovative. If you are smart, driven and want to make a difference in the world with the most advance and fascinating technology, come join our team. We can satisfy your desire to explore new territory and give you the runway to really make an impact.

Additional Info

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