Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and consumer needs.
Creating, adjusting & managing content calendar (weekly & monthly) for various channels including but not limited to: Socials, Website, PR, Landing Pages.
Analyzing content marketing data to identify trends and anticipate consumer needs.
Performing content audits to assess how well existing content is performing.
Performing content gap analyses to determine what type of content is missing and what is needed.
Establishing style guides that specify the writing style and tone needed to create engaging content.
Developing a solid understanding of the target audience through online and traditional market research.
Building Content Guideline that follows Brand Guideline and Management Strategy
What you need to have
Bachelor's degree in marketing, communications, advertising, journalism, or related field.
Proven content strategy and project management experience.
Sound knowledge of content management systems, keyword research tools, social media platforms, search engine optimization (SEO), and search engine marketing (SEM).
The ability to work under pressure.
Strong content presentation skills.
Outstanding organizational and time management skills.
Excellent analytical skills.
Exceptional marketing and collaborative skills.
Effective communication skills.
What you will get
Opportunity to work and learn from one of the best and brightest technology teams in Vietnam
Be part of a winning team with exponential growth regionally, experience recruiting world-class talents
Top market rate pay
Health insurance package for family; Free food at the office - all day; Grab for work allowance
Trusting Social is an AI Fintech company specialized in assessing credit profiles of consumers in emerging markets combining pioneering AI with large alternative data sources. In 2020 we reached our ambitious milestone of credit profiling 1bn consumers spanning 4 countries - Vietnam, Indonesia, India & the Philippines - and building a platform for the wider industry and the financial services industry in particular to provide the 'un & under' served access to credit. At the core of this initiative has been our strict and unwavering adherence to the norms of consumer data privacy and consumer data rights.
But we're not satisfied as we embark on the next leg of our journey to deliver 100 million credit lines to consumers in the markets where we operate. Although this goal is ambitious, we truly believe that by harnessing the power of AI & Big Data we can deliver financial access at unprecedented scale.
As a firm, we're audacious problem solvers motivated by our impact on society. We deeply espouse the values of ownership - of our actions and initiatives, integrity in all we do and agility in execution. We place great importance on doing what is right, what is best and what is innovative. And we are seeking people to champion these values and beliefs as we grow.